Celebrating the people who make it all happen

In an industry built on trust, where customers invite us into their personal space to offer the transformative power of touch, it's our providers—the stylists, therapists, and trainers—who are at the heart of it all. Their skill, dedication, and artistry infuse confidence, rejuvenate bodies, and invigorate minds, making a lasting impact on every guest they serve.

The Golden Hands Awards were created to recognize and celebrate the outstanding service providers in our industry who embody these qualities. We’re incredibly honored to introduce the inaugural recipients of this prestigious award. These eight exceptional professionals were selected from a remarkable pool of 320,000 providers across North America based on their impact on guest experience and business revenue.

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Award category: Provider of the year (Medspa)
Alisha Shuweb, It’s A Secret Med Spa
Alisha is a nurse injector, born and raised in Dallas, Texas, with a passion for helping others look and feel their best. She began her journey at It’s a Secret Med Spa in 2018 as a receptionist while attending nursing school. After graduating, she became an injector with the company and soon decided to pursue higher education to provide the best care for her clients. In 2023, she earned her Master of Science in Nursing as a Family Nurse Practitioner. She attributes her growth to her dedication to excellence and her genuine love for what she does, believing that when you love your job, you never work a day in your life. 
Award category: Barber of the year (Barbershop)
Billy Craig, Modern Male Barbershop
Brandon, since he started cutting hair about 8 years ago, has gone by the name "Billy." For him, cutting hair is secondary to the connections and friendships he has built over the years. He currently cuts hair in Quakertown, the town where he grew up, and he finds it amazing to see his hometown grow alongside him.
Award category: Stylist of the year (Quick Service Salon)
Phanna Nop, Snip-its
Phanna has been a hairdresser for close to 40 years and is proud to share that she has worked at Snip-its for 27 years, during which she has completed over 10,000 haircuts. Her favorite thing about working at Snip-its is bringing smiles to families' faces when they come in for a haircut.
Award category: Provider of the year (Waxing Salon)
Shireen Bukhari, European Wax Center
Shireen has been working with European Wax Center for 10 years and deeply values the respect and love shown by her customers, which have helped her reach this point. She is especially grateful for the opportunities provided by the European Wax Center that have allowed her to flourish and achieve success.
Award category: Nail Stylist of the Year (Nail Salon)
Melanie Pot, MiniLuxe
A dedicated nail technician for over 30 years, Melanie Pot loves taking care of her clients and making them feel special. No wonder some of them have followed her through the course of her 15 years with MiniLuxe. Melanie cherishes their dedication and commitment to her as their service provider. She thinks of the MiniLuxe team as family, with everyone dedicated to the success of the salon.
Award category: Provider of the year (Medspa IV Therapy)
Ellie Kaoud, Nutridrip
Ellie worked as an intensive care nurse for 18 years before joining NutriDrip, where she has been for over 8 years. She considers it the best nursing job on the planet. 
Award category: Therapist of the year (Spa)
Jasmine Lee, Hand & Stone Massage and Facial Spa
Jasmine has been an esthetician for 6 years and truly enjoys helping clients feel confident in their skin. She loves staying up-to-date with the latest trends and techniques while building personal relationships with her clients. The best part of her job is witnessing the positive transformations and boosts in self-esteem that come from her treatments.



It has truly been an honour to celebrate these incredible individuals who continue to elevate our industry through their dedication and talent. Stay tuned as we continue to celebrate their journey and their contributions to our thriving industry.