With three locations in the Kansas City metro area, Crisp Cuts boasts a co-owner, Lester Terry, who changed careers from mobile communications to barbering. Lester joined his brother, Robert, to grow the barbershop business using a data-driven approach gained from being in tech.

Lester’s business acumen and passion for customer service led the barbershop to expand its footprint and increase revenue. He believes in leveraging technology to elevate guest experiences and in equipping service providers with career-building tools and metrics that help them realize their goals.